IBM Unica Enterprise Campaign Technical Mastery Test V1 : P8010-096

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IBM P8010-096 Exam Syllabus Topics:

IBM Unica Enterprise Campaign Technical Mastery Test V1 Sample Questions:

1. In Unica Campaign, what segment type is a reusable list of contacts (such as customers, accounts, or households) that you can use in the Select process as input?

A) Smart Chart
B) Sample
C) Flowchart
D) Template

2. In Unica Campaign, where can a customer both assign an offer and output a list of contacts?

A) Mail List or Call List process
B) Profiles
C) Extract process
D) Snapshot process

3. In Unica Campaign, who is usually given responsibility for creating offer templates available to a specific user?

A) System or offer administrator
B) Flowchart designer
C) Campaign manager
D) User who creates the offer

4. What type of data table in Unica Campaign contains information that augments a base table; for example, demographics, accounts belonging to a customer, order transactions belonging to a customer?

A) Dimension table
B) Base record table
C) General table
D) Active record table

5. In Unica Campaign, what is the main reason that a customer should save a flowchart as a template?

A) To produce a recipients list.
B) To maintain the IDs in the cell.
C) To allow for consistency and efficiency for reuse.
D) To track customer responses.

Solutions: